During the 2017 preseason, Lane Johnson told media that if the Eagles ever won a Super Bowl, he’d give out free beer to everyone in the city of Philadelphia. Bud Light was quick to partner with Johnson and said they would provide the beers for the city if they won.
Bud Light offers to back up Lane Johnson's promise of free beer for all.
— NBC Sports Philadelphia (@NBCSPhilly) August 3, 2017
Well it didn’t take long for the Eagles to win their Super Bowl, as the team defeated the New England Patriots in Super Bowl LII, and Bud Light was at the Eagles Super Bowl parade to provide the alcohol needed for the party. Bud Light has been cozying up to Eagles fans since the parade, and has even made limited edition Super Bowl commemorative packs for fans, which quickly sold out.
.@Eagles fans, we enlisted the help of a very special delivery…person…to drop off our new Philly Philly Commemorative Pack in our new Philly Philly Commemorative truck. Check it out, and grab a pack for yourself starting 8/16, while supplies last. pic.twitter.com/pXLNSH2KhT
— Bud Light (@budlight) August 13, 2018
Bud Light has taken their relationship with Eagles fans to the next level, as today they teased that they have one final surprise that they will reveal the night before the home opener at Lincoln Financial Field.
— Bud Light (@budlight) August 30, 2018
Most fans have speculated that it is a statue of head coach Doug Pederson, but Bud Light did a good job of not giving too much away. Most likely there won’t be any more hints or spoilers, so fans will have to find out on Wednesday what the big surprise is.